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parhamn
on Aug 7, 2013
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Yahoo: Kicking off 30 days of change
Mayer is known for her 41 shades of blue while at google:
http://www.fastcompany.com/1403230/googles-marissa-mayer-ass...
I suspect this is her way of A/B testing logos at Yahoo.
apike
on Aug 7, 2013
[–]
This is an interesting idea, but I'm not sure how you could gather enough metrics from using the logo for one day to evaluate its suitability. My guess is that the daily effect of the logo on the site's metrics would be low.
pionar
on Aug 7, 2013
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I suspect they've already chosen the new logo, but are showing off the "also-rans" first.
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I suspect this is her way of A/B testing logos at Yahoo.