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"A college or university that says to the world, "Our graduates who obtain our diplomas demonstrate their competence with work-sample tests, the results of which we list on their official academic records" would rapidly gain notice from companies with research-based hiring procedures. (And why would anyone want to work for a company with hiring procedures that are contrary to the best research?)"

This is exactly the line of reasoning that ITT Technical College takes [1] and yet few, if any, of those graduates go to work for Google or Microsoft or Apple in their engineering programs. (all companies that pride themselves on having 'enlightened' hiring practices)

What this means for the entrepreneur is that you can hire top technical talent that these other guys won't touch because that talent either graduated from a more 'trade' oriented school than an Ivy League school, or if that talent trained themselves differently (online/self taught/Etc).

[1] "At ITT Technical Institutes, we are committed to helping men and women develop skills and knowledge to pursue opportunities in many of today's promising career fields, including electronics, drafting and design, criminal justice, business, information technology, health sciences and nursing." - http://www.itt-tech.edu/



I once had an education entrepreneur who had built 3 schools tell me in private that ITT techs business model is overtly designed to target quote: "The welfare market". ITT is ignored because it's a known parasite. If you look at ripoff report.com and search ITT tech you'll get a list of complaints. The cultural underpinning and intent of an institution actually has a strong affect on it's "cultural" outgrowth imho. You can't really measure this of course. I work at a school that is intertwined with the entertainment industry and unfortunately a large part of it is more culturally "entertainment industry"-ish (with all the shallow business and marketing psychology) than education-ish. So there is a rift between promoting something as a marketing strategy and really having the idea as part of the cultural framework that you believe in and intend to deliver on.


Also, think of ITT as a negative filter. If you go to ITT or Phoenix, rather than say, a traditional college, employers could make generalizations about your background almost immediately (destitute, not serious about schooling, bad background, high risk) regardless of your real capabilities.




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