> I'm familiar with the idea that there are two kinds of ideas, big ones that change the world, and little ones that merely make money.
I have a better dichotomy: striving to make a difference, vs striving to make money. Those who strive to make money often end up making a difference, but the consequences are often not pretty.
By the way, didn't you say yourself that the purpose of a startup should be to improve people's lives? That's good, even if the improvement you seek is small. From there, one "just" needs to know what one goals are, what one should do to achieve them, then do that.
I have a better dichotomy: striving to make a difference, vs striving to make money. Those who strive to make money often end up making a difference, but the consequences are often not pretty.
By the way, didn't you say yourself that the purpose of a startup should be to improve people's lives? That's good, even if the improvement you seek is small. From there, one "just" needs to know what one goals are, what one should do to achieve them, then do that.