It's confusing because the pricing page literally states "Enjoy the benefits of our lifetime license and get access to all features and upcoming updates with a one-off payment."
What is confusing? Since the launch, we have released 10 updates, and we'll continue to release new updates until v1 reaches its EOL. Then, the updates will stop, but you will still be able to use the software. It seems pretty straightforward to me.
I sell software with a similar licence. I'd say that get access to all features and upcoming updates is incompatible with Then, the updates will stop. At a very minimum it's confusing, but it sounds fairly deceptive to me. I think being really clear about what users will receive is paramount, even if it ends up making the messaging confusing.
Thank you for sharing your opinion. The primary reason people buy Expressive Animator is its high quality. The perpetual license is just a bonus. It's sad to hear words like "deceptive" from a fellow entrepreneur, but don't worry, I've grown a thick skin over the last years.
> The primary reason people buy Expressive Animator is its high quality
You keep talking past people.
The feedback they're sharing is very simple. It's not super clear from your sales copy if my purchase gets me access to all updates forever, or if those are limited to the current major version. The way you're intending it to work is simple, yes, but your sales copy doesn't reflect that.
It seems like an easily solvable problem, tweak your sales copy to clarify, but instead you keep digging your heels. Fine, it's your company. I'm not a lawyer, but generally I'd be worried about making a bunch of sales if its not clear to my customers what exactly their buying. I don't get why you'd take such a chance when the fix is so simple, but again, it's your company.
'Lifetime' not only has a Legacy meaning of 'updates forever', but is still used in a less disingenuous way by major products such as Plex [1]. The reactions you've got on this page are a clear indication to abandon the deceptive wording that you lead with (the truth being hidden in an accordian FAQ).