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on April 4, 2012
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Throw Out Everything You Know About Ads
Anytime someone emphasizes free, I instantly start to think where's the catch. Something like: "FREE TRIAL!!" - "wanna spam me with email?"
btilly
on April 4, 2012
[–]
I do as well, but we're outliers. In an A/B test, the version which emphasizes free usually wins. I've even seen it beat an offer of getting paid to do something.
Dylan16807
on April 5, 2012
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In what context? Because I definitely don't trust the internet to promise me money.
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