A lot of apps want to become a social network but Facebook was in a good position to do so. Imagine someone posting a picture of their Brunch. They tagged the location. Some AI matches the picture of the food with the pictures from the menu (google reviews already does this to some degree).
That food looks good, imagine if they partnered with Uber or Grab so you can add to cart right below the picture.
Peer to Peer payments could have also been great, especially if you could check-out at a store by scanning a QR code to pay (think WeChat Pay, FairPrice in Singapore, or even Paypal's version of that).
Or even buying event tickets. They already have events on the platform, and they let you put targeted ads, but what about an integrated experience to purchase tickets right on the platform instead of there being an external link?
They could have done so much but the only major change/addition in recent years was Dating (a huge hit in countries that perceive Tinder as only for hookups) and those avatars that people use everywhere instead of text posts.
That food looks good, imagine if they partnered with Uber or Grab so you can add to cart right below the picture.
Peer to Peer payments could have also been great, especially if you could check-out at a store by scanning a QR code to pay (think WeChat Pay, FairPrice in Singapore, or even Paypal's version of that).
Or even buying event tickets. They already have events on the platform, and they let you put targeted ads, but what about an integrated experience to purchase tickets right on the platform instead of there being an external link?
They could have done so much but the only major change/addition in recent years was Dating (a huge hit in countries that perceive Tinder as only for hookups) and those avatars that people use everywhere instead of text posts.