> Hello advertisers. You are being manipulated and abused just like the consumers you are targeting.
Do you have much evidence for this?
Advertisers don’t spend big bucks blindly. Many companies have significant data science teams that keep an extremely close watch on ad spend return on investment.
That doesn’t mean they aren’t all being price-gouged (per the AG’s complaint) for instance. Paying protection to the mob also strongly correlates with your store not burning down in the middle of the night. We just don’t know how different things could be without this level of monopolistic distortion (which I admit could mean that without Google things _could_ be worse?)
Read the complaint in TFA... you can spend big bucks and even actually come out ahead in that, while being manipulated and filched by Google and Facebook.
Both of these things can be possible while one of them is illegal behavior (engaging in price-fixing cartels) and one is simply immoral to many of this forum
Do you have much evidence for this?
Advertisers don’t spend big bucks blindly. Many companies have significant data science teams that keep an extremely close watch on ad spend return on investment.