Very surprised he hadn't heard of ConvertKit. It's usually in the running whenever I google for email marketing/automation software. Price seems reasonable too (but not for us, we're more newsletter-based rather than conversion-based so it doesn't really work out).
Can I throw my hat into the ring? I run an email marketing platform (https://emailoctopus.com) that’s affordable and aimed at entrepreneurs/makers with newsletters. Shoot me an email if you’d like a discount.
Sure no problem, I have heard of it before, there are just a lot of options out there and it takes time to dig into each one when I only help out part time. Having a "start for free" option is definite a good idea and I probably will check it out soon.
Just a couple corrections, at the end of 2019 we were just under $20M ARR (Not $24M). Today we are at $22M ARR and 30,000 customers.
You can see all our numbers (updated in realtime) here on Baremetrics: http://convertkit.baremetrics.com
I'm happy to answer any questions.