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So many people tripping over themselves to criticize this.

But hey, everyone is talking about it. $0 ad spend.

It elicits strong reactions. People seem to love it or hate it. Far better than indifference.

Not a truck owner, nor in the market, but I appreciate bold moves and deviation from the norm.



You know what would've generated as much conversation? Just an electric truck with towing capability and decent range. They didn't need to make it looks so awful to generate conversation.


... and you know, Rivian already did that, and the base model costs $20,000 more than the base telsa.

The flat surfaces and not-stamped stainless are about ease of manufacture - https://www.motortrend.com/news/tesla-cybertruck-electric-pi...


Yep, I agree fully


$0 seems a little off.


Marketing and advertisement are two different things




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