This underlines the positive side of Tall Poppy Syndrome. Envy has a number of serious down sides, including making the sufferer miserable for, usually, very little return. But when people stop using an Amazon, Google, Microsoft, etc., because they are successful, it creates a counter-force to centralization. Like hate, when well directed, envy can be good. Like hate, it can easily get out of control and cause great damage, up to and including genocides.