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There's been a whole bunch of unexpected benefits.

Physical junk mail has noticeably gone down. So much so the Royal Mail issued a profit warning because GDPR had decreased total volume 10% or some such. Well that was unexpected, but grounds for flags and parties by itself.

> Just a few years ago that would never have been a topic

Really? I remember discussions at UK startups and larger places I worked about whether such and such was a part of the Data Protection 1998, whether some data should exist, or whether we were covered by the regs at all.

Far as I can see the big positives of GDPR are the tidying up and extending what constitutes personal data and plugging some of the loopholes. That and the max penalty has been increased enough to hope multinationals start caring too.



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