I manage advertising spend for a small technology company. We spend in the 10's of thousands per month on Google and Facebook.
We can measure customer acquisition cost and we do using normal tools like Google Analytics.
We've had days where we pause our campaigns, and we get fewer new customers that day. We've had platforms pause for a period of time because of some issue, and we get fewer new customers over that period of time.
It's one data point. I'm aware of plenty of other companies with similar results to what we see.
Bicycle Health | https://www.bicyclehealth.com/ | REMOTE | Full-stack Engineer | Full-time
Bicycle Health is a rapidly growing telemedicine startup that provides Medication Assisted Treatment for individuals struggling with opioid use. Our mission is to improve access and treatment for patients with substance use disorders and to provide comprehensive care through telemedicine.
* We are looking for a software engineer to build clinical systems that our medical teams use to provide care to our patients.
* Tech stack: Node, Typescript, React, GraphQL
* We've experienced recent rapid growth due to the shift to telemedicine
* We recently closed our first round of funding
Bicycle Health is a rapidly growing telemedicine startup that provides Medication Assisted Treatment for individuals struggling with opioid use. Our mission is to improve access and treatment for patients with substance use disorders and to provide comprehensive care through telemedicine.
* We are looking for a software engineer to build clinical systems that our medical teams use to provide care to our patients.
* Tech stack: Python, Flask, Node, Typescript, React
* We've experienced recent rapid growth due to the shift to telemedicine
* We recently closed our first round of funding
Bicycle Health | https://www.bicyclehealth.com/ | REMOTE | Full-stack Engineer | Full-time
Bicycle Health is a rapidly growing telemedicine startup that provides Medication Assisted Treatment for individuals struggling with opioid use. Our mission is to improve access and treatment for patients with substance use disorders and to provide comprehensive care through telemedicine.
* We are looking for a software engineer to build clinical systems that our medical teams use to provide care to our patients.
* Tech stack: Python, Flask, Typescript, React
* We've experienced recent rapid growth due to the shift to telemedicine
* We recently closed our first round of funding
Bicycle Health | https://www.bicyclehealth.com/ | REMOTE | Mobile Engineer | Full-time
Bicycle Health is a rapidly growing telemedicine startup that provides Medication Assisted Treatment for individuals struggling with opioid use. Our mission is to improve access and treatment for patients with substance use disorders and to provide comprehensive care through telemedicine.
* We've experienced recent rapid growth due to the shift to telemedicine
* We recently closed our first round of funding
* We're looking for an engineer to build mobile apps for our patients to better manage their treatment
Possible G and FB have gotten faster and better with their detection of health specific ads, but up until about a year ago, one temporary workaround (while waiting for legitscripts) was to create an Instapage or Leadpages landing page with a subdomain (eg. lp.meetophelia.com) and direct ads there.
Thanks! That's definitely a good suggestion, but there's always the risk they disapprove of something like this and then reject our certification - which would make it not worth it.
Virta Health | Software engineers, data scientists | San Francisco, CA | ONSITE | Full-time
Virta is an online specialty medical clinic that reverses type-2 diabetes safely and sustainably—without the risks, costs, or side effects of medications or surgery.
Our mission is to reverse type 2 diabetes in 100 million people by 2025.
We're hiring for a handful of different software engineering positions. Check them out here https://www.virtahealth.com/careers. You can email me directly: chris@virtahealth.com
I use SoundCloud daily for music I can't find anywhere else. I'm amazed they haven't tried harder to make people like me pay for the service. I would pay if I hit a paywall at some point of usage.
The problem is that they couldn't get away with it. Most of the stuff I listen to on SoundCloud is available on other platforms which are free and run by companies that can afford to take a loss (YouTube) or on services I already pay for (Spotify, DI.fm).
I'm also greatly disappointed that they seem to have settled on 128kbit MP3 as the peak of quality.
The reason that they couldn't do this faster is that until recently they were not in a legal position to ask for payment because they hadn't negotiated a deal with the organisations who collect royalties on behalf of songwriters - and it is important to understand that a songwriter isn't always the same person as the recording copyright owner and sometimes neither of those people are the artist, and in the early days particularly sometimes none of those people was the person uploading the music to SoundCloud. Legally making music available to stream is legally complex.
So they were in a bit of a chicken and egg situation - they needed to monetise the service but couldn't because they weren't legally able to, and to compound this they were sitting on a liability because technically they had been infringing the copyright of songwriters - but to do a deal to be legally able to monetise they had to be able to generate some sort of revenue stream to be able to get forward investment to settle the terms of that negotiation.
TL;DR - Soundcloud couldn't charge people without potentially being sued at some point about a copyright issue. To be able to charge people they needed to settle that problem and it seems like that all went on too long and now maybe they've hit a point where the model for monetising soundcloud isn't working as fast as they hoped.
I feel like SoundCloud (and similar indie music services) could really benefit from a microtransaction-based model. I don't want to pay SoundCloud $10/month for what they offer, because a competitor is fulfilling an aspect of that offering for me already and doing a better job of it, but I'd be keen on paying them something for what their competitor doesn't offer.
Essentially I want to pay them something to be able to listen to SoundCloud's uploaded tracks on my phone offline. That's it! Until they can compete with Spotify on a technical front and make me switch, I can't justify the $10/month, but I can certainly justify paying less for a sliver of that offering.
There are ads like every 3 songs on mobile. That would make someone like me either pay for their $4.99 service, (which I didn't even realize existed until recently because they only seem to advertise their $9.99 service) or use something else.
The ads are mostly regionally targeted/restricted so users might not see them if they have the right IP. E.g. in Canada and France I can't recall hearing an ad but they spammed me in the US until I finally paid.
I don't think they have ads in all countries. I live in Norway and have not heard a single ad. When I was in the UK a couple of months ago, I received ads.
This is exciting for healthcare use-cases. Simple stuff like video clinician checkups or remote monitoring such as tracking and recording physical therapy progress.
This is key, otherwise a bike being available at the right time just becomes too rare.
Also, getting sign-off & GPS to work reliably in urban environments - it is super frustrating paying by the minute and being unable to stop the clock - or being directed to a bike location and finding nothing there.
We can measure customer acquisition cost and we do using normal tools like Google Analytics.
We've had days where we pause our campaigns, and we get fewer new customers that day. We've had platforms pause for a period of time because of some issue, and we get fewer new customers over that period of time.
It's one data point. I'm aware of plenty of other companies with similar results to what we see.